FRONTLINE TRAYS & TRAILERS

Summary:

Explore how Frontline Trays & Trailers, a custom trailer, ute tray, and canopy manufacturer, transformed their operations with WorkGuru. After evaluating around 15 different job management programs, Frontline avoided committing to systems costing $80,000-plus upfront - because WorkGuru delivered the depth they needed at a price point built to scale with them. Today, the team generates fully customised quotes in as little as two minutes, and the real-time visibility into job costing has allowed them to revisit unprofitable contract work and renegotiate pricing. Now, Frontline operates with intention and clarity across the board.

About the company

Frontline Trays & Trailers is a custom trailer manufacturing business specialising in fully customised trailers, ute trays, and canopies. The team prides itself on tailored builds, working closely with customers to design and deliver products that suit their exact needs.

With a focus on quality craftsmanship and customer service, Frontline Trailers has grown rapidly, moving from spreadsheet-based operations to a structured job management system. Their commitment to accurate quoting, professional presentation, and operational efficiency sets them apart in the custom trailer market.

The challenge for FRONTLINE TRAYS & TRAILERS

Before adopting a proper job management system, parts of the Frontline Trailers business were being run off spreadsheets - with no real visibility into whether jobs were actually profitable.

The team then moved to a job management software (a WorkGuru competitor), but quickly ran into limitations. While the system worked on the surface, the cracks showed once they dug into the detail - particularly around inventory management, which looked functional but didn't hold up in practice.

Stability issues compounded the problem. At one point, the system silently dropped its connection to Xero for two weeks. Although it appeared to be syncing data, anything done in that period was effectively lost in transit - with conflicting records across systems creating a mess to untangle. These issues made it difficult to trust the data and maintain confidence in day-to-day operations.

"We were running off a spreadsheet. We knew nothing - we didn't even know if we made money on a job. We just assumed we did because we still had money in the bank at the end of the month.

It's been really good to go, 'okay, this is what we're actually gonna make out of this job.' It was hard to see what the actuals were before WorkGuru. It has made a huge difference to the business."

- Nick, Frontline Trailers

Key Benefits

Accurate Inventory Management
Real-Time Job Profitability Visibility
Faster, More Professional Quoting
Scalability

The search for a solution

After evaluating around 15 different job management programs, Nick was close to pulling the trigger on a much more expensive system before they found WorkGuru.

After signing up for a free trial and loading in test data, it became clear that WorkGuru offered the inventory management depth Frontline needed - at a price point that wouldn't force them to switch systems again in a few years' time.
"We were probably close to pulling the trigger on something a lot more expensive. We didn't wanna pay 100 grand upfront for a program - but then we found WorkGuru. A lot of the small business price-point programs didn't have all the features we needed, whereas WorkGuru looks like something that as we grow, we can continue to use. I can see us using it even if we got to a point where we had 50 employees - I'd still think it would be functional for us."
Nick Mazzella
Administrator

The results with WorkGuru

WorkGuru has streamlined the day-to-day for Frontline. Inventory is now accurate and trustworthy, customised project templates allow Nick to generate quotes in as little as two minutes, and those quotes are presented as polished, branded multi-page documents that have elevated the company's professional image.

And for the first time, Frontline can see the true cost of every job - hours quoted versus hours worked, labour costs, and material costs all in one place. Where they used to operate on assumptions, they now operate on data.

This visibility has had a direct impact on profitability - particularly with contract work. After putting jobs into WorkGuru and seeing the real numbers, the team discovered that several contracts weren't delivering the margins they assumed. With the data in hand, they were able to go back to those customers and have evidence-based conversations about pricing.
"It's been really good for inventory management - we've got a really good handle on what we've got here and what we're expecting."

- Nick, Frontline Trailers
"We've had a couple of contract jobs where, once we've put everything into WorkGuru, we've gone, 'okay, this is how much we're actually spending on this. We're doing all this effort and we're only making this.' So we were able to turn around and go back to a couple of our contract customers and go, 'alright, this price has to go up.'"
Nick Mazzella
Administrator

Conclusion

The strategic implementation of WorkGuru has given Frontline Trailers the operational clarity and confidence to grow with intent. From accurate inventory tracking to fast, professional quoting and real-time job profitability - the business now operates with the visibility it never had before.

Are you ready to transform your business operations like Frontline Trailers? Start a free trial today and discover how WorkGuru can help you achieve operational excellence and drive business growth.
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